---
title: "Home"
id: "370"
type: "page"
slug: "home"
published_at: "2026-10-06T03:21:46+00:00"
modified_at: "2026-10-07T02:42:15+00:00"
url: "https://danielpazwp.com/"
markdown_url: "https://danielpazwp.com/index.md"
---

# DANIEL PAZ WP

WordPress Performance Engineer & Technical SEO specialist. CEO at WebOption. Speaker at WordCamp Brazil, WordCamp Canada and WordCamp US.

Engineered, not patched.

Speaker

- Brazil
- Canada
- USA

[Next talk · Nov 2026Staying Relevant as a WordPress Developer in 2026WordCamp Canada 2026 · Vancouver Details](https://canada.wordcamp.org/2026/session/staying-relevant-as-a-wordpress-developer-in-2026/)

## What I do

Structural fixes measured with real-user data. No speed-plugin theatre.

### WordPress Performance

Core Web Vitals audits, caching layers (page, object, edge), image and font strategy, script diets, server and database tuning.

[Learn more about WordPress Performance](https://danielpazwp.com/wordpress-performance/)

### Technical SEO

Crawlability, indexation, structured data, internal linking, redirects and migrations. SEO that starts in the server response.

[Learn more about Technical SEO](https://danielpazwp.com/technical-seo/)

### Talks & Workshops

WordCamps, TDC, PHP Conference, DevFests. English and Portuguese.

[Learn more about Talks & Workshops](https://danielpazwp.com/talks/)

### Where I have worked

Agency, e-learning and enterprise teams, in Brazil and abroad, where WordPress performance is part of the product.

## Courses & training

The same method I use on client sites, taught to web designers, agencies and SEO teams.

### WP Light

WordPress page-speed optimization, step by step: hosting, caching, assets, Core Web Vitals and how to do it safely on a live site. Launched in Brazil in 2021.

Ask about the next class

[WP Alta PerformanceBrazil’s reference YouTube channel on WordPress optimization. Tutorials, audits and breakdowns of real sites.YouTube](https://www.youtube.com/@wpaltaperformance)
[Team trainingHands-on workshops for dev, marketing and SEO teams, on your stack and your sites. Remote or on site.Request a proposal](#book)

## Companies I run

Everything I teach on stage runs in production first.

[WebOptionWordPress agency focused on performance, SEO and high-traffic sites.CEO & Founder](https://weboption.com.br/en)
[WebVyzeWeb products and tooling built on the WordPress performance stack.Founder](https://webvyze.com)
[Tche ERPERP software for small and mid-sized businesses.Founder](https://tcherp.com.br)
[ContabSuiteAccounting software suite for firms and their clients.Founder](https://contabsuite.com.br)

> “The market is not asking for WordPress developers. It is asking for WordPress engineers.”

## 29 stages. 8 WordCamps. 3 countries.

WordCamp Brazil, WordCamp Canada and WordCamp US, TDC, PHP Conference Brazil, DevFests and WordPress Floripa meetups.

[Aug 2026Staying Relevant as a WordPress Developer in 2026WordCamp US 2026WordCamp](https://danielpazwp.com/events/staying-relevant-as-a-wordpress-developer-in-2026-wordcamp-us-2026/)
[Dec 2025PHP Conference Brazil 2025PHP Conference BrazilConference](https://danielpazwp.com/events/php-conference-brazil-2025-php-conference-brazil/)
[Oct 2025The Ultimate WordPress Performance Stack: Tools, Tactics & TradeoffsWordCamp Canada 2025WordCamp](https://danielpazwp.com/events/the-ultimate-wordpress-performance-stack-tools-tactics-tradeoffs-wordcamp-canada-2025/)
[Nov 2024Mad skills: a arte de ser um profissional com repertório únicoLinkedIn LiveTalk](https://danielpazwp.com/events/mad-skills-a-arte-de-ser-um-profissional-com-repertorio-unico-linkedin-live/)
[Nov 2024De subestimado a essencial: por que o WordPress lidera o mercadoDevFest Rio Grande do Sul 2024Conference](https://danielpazwp.com/events/de-subestimado-a-essencial-por-que-o-wordpress-lidera-o-mercado-devfest-rio-grande-do-sul/)
[Aug 2024WordCamp Rio 2024WordCamp Rio de JaneiroWordCamp](https://danielpazwp.com/events/wordcamp-rio-2024-wordcamp-rio-de-janeiro/)
[Jul 2024Panel: Accessibility in the Digital SpaceWordCamp Canada 2024WordCamp](https://danielpazwp.com/events/panel-accessibility-in-the-digital-space-wordcamp-canada-2024/)
[Show all 28](https://danielpazwp.com/talks/)

## Signature talks

01

Staying Relevant as a WordPress Developer in 2026

AI is automating the repetitive parts of the job. Which skills still create long-term value: performance, accessibility, communication, business thinking and community contribution.

02

The Ultimate WordPress Performance Stack

Hosting, caching layers, CDN, image and script strategy. What to use, what to skip, and what each choice costs you.

03

Unlocking the Critical Rendering Path

How the browser turns HTML, CSS and JS into pixels, and where WordPress themes and builders break it.

04

Core Web Vitals in Practice

LCP, INP and CLS explained with real WordPress sites, field data vs. lab data, and what actually moves the needle.

## Book me to speak.

Keynotes 30–45 min, workshops 2–4 h. In person or remote, English or Portuguese. Reply within two business days.

[@danielpazwpInstagram](https://instagram.com/danielpazwp)