DANIEL PAZ WP

WordPress Performance Engineer & Technical SEO specialist. CEO at WebOption. Speaker at WordCamp Brazil, WordCamp Canada and WordCamp US.

Daniel Paz in sunglasses reflecting a city skyline, black and white portrait

Engineered, not patched.

Speaker

Brazil
Canada
USA

Next talk · Nov 2026

Staying Relevant as a WordPress Developer in 2026

WordCamp Canada 2026 · Vancouver Details

What I do

Structural fixes measured with real-user data. No speed-plugin theatre.

WordPress Performance

Core Web Vitals audits, caching layers (page, object, edge), image and font strategy, script diets, server and database tuning.

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Technical SEO

Crawlability, indexation, structured data, internal linking, redirects and migrations. SEO that starts in the server response.

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Talks & Workshops

WordCamps, TDC, PHP Conference, DevFests. English and Portuguese.

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Where I have worked

Agency, e-learning and enterprise teams, in Brazil and abroad, where WordPress performance is part of the product.

Courses & training

The same method I use on client sites, taught to web designers, agencies and SEO teams.

WP Light

WordPress page-speed optimization, step by step: hosting, caching, assets, Core Web Vitals and how to do it safely on a live site. Launched in Brazil in 2021.

Ask about the next class

WP Alta Performance

Brazil’s reference YouTube channel on WordPress optimization. Tutorials, audits and breakdowns of real sites.

YouTube

Team training

Hands-on workshops for dev, marketing and SEO teams, on your stack and your sites. Remote or on site.

Request a proposal

Companies I run

Everything I teach on stage runs in production first.

WebOption

WordPress agency focused on performance, SEO and high-traffic sites.

CEO & Founder

WebVyze

Web products and tooling built on the WordPress performance stack.

Founder

Tche ERP

ERP software for small and mid-sized businesses.

Founder

ContabSuite

Accounting software suite for firms and their clients.

Founder

“The market is not asking for WordPress developers. It is asking for WordPress engineers.”

Black and white portrait of Daniel Paz wearing glasses

29 stages.
8 WordCamps.
3 countries.

WordCamp Brazil, WordCamp Canada and WordCamp US, TDC, PHP Conference Brazil, DevFests and WordPress Floripa meetups.

Aug 2026

Staying Relevant as a WordPress Developer in 2026

WordCamp US 2026

WordCamp

Dec 2025

PHP Conference Brazil 2025

PHP Conference Brazil

Conference

Oct 2025

The Ultimate WordPress Performance Stack: Tools, Tactics & Tradeoffs

WordCamp Canada 2025

WordCamp

Nov 2024

Mad skills: a arte de ser um profissional com repertório único

LinkedIn Live

Talk

Nov 2024

De subestimado a essencial: por que o WordPress lidera o mercado

DevFest Rio Grande do Sul 2024

Conference

Aug 2024

WordCamp Rio 2024

WordCamp Rio de Janeiro

WordCamp

Jul 2024

Panel: Accessibility in the Digital Space

WordCamp Canada 2024

WordCamp Show all 28

Signature talks

Pencil drawing of Daniel Paz with yellow-tinted glasses

Staying Relevant as a WordPress Developer in 2026

AI is automating the repetitive parts of the job. Which skills still create long-term value: performance, accessibility, communication, business thinking and community contribution.

The Ultimate WordPress Performance Stack

Hosting, caching layers, CDN, image and script strategy. What to use, what to skip, and what each choice costs you.

Unlocking the Critical Rendering Path

How the browser turns HTML, CSS and JS into pixels, and where WordPress themes and builders break it.

Core Web Vitals in Practice

LCP, INP and CLS explained with real WordPress sites, field data vs. lab data, and what actually moves the needle.