Blog
Notes on WordPress performance, technical SEO and the craft of web engineering. Written from production, not theory.

wp_options autoload and WordPress database optimization
Find and fix oversized autoloaded options in wp_options, use the WordPress 6.6 Site Health check, then clean transients, meta and slow queries.
WordPress agency vs freelancer vs consultant: who to hire
What you actually buy from a WordPress agency, a freelancer or a consultant, when each one fits, what to ask before hiring and how to combine them.
PHP-FPM and OPcache tuning for WordPress
How to size OPcache and PHP-FPM workers for your own WordPress server, read opcache_get_status and the FPM status page, and find slow requests.
What is enterprise WordPress?
What changes when WordPress runs a large organization: locked hosting, Git deploys, multisite trade-offs, governance and where big sites get slow.
Headless WordPress: when it makes sense and when it does not
When a headless WordPress setup pays off, what you lose by dropping the theme, whether it is really faster and what a headless WordPress developer builds.
How to speed up Elementor: the fixes that matter
How to speed up Elementor: server and cache first, then containers, the right performance features, local fonts, a clean hero and fewer add-on widgets.
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